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MEET THE TEAM

PAUL BYRON 
OWNER 

Born and raised in Perth, Western Australia, Paul finished school and earned a Bachelor of commerce, majoring in marketing and business development, while working full time as manager of an iconic bayside restaurant. Since then, Paul’s career in the wine business has been extensive. He firstly excelled in distribution, where he was quickly promoted from sales representative to W.A state manager, and then to National sales manager based in Melbourne. A few years later, he then accepted an offer as General Manager for one of Western Australia’s oldest and most respected wineries and moved with his young family back to Western Australia. Identifying a business model that wasn’t available in the industry, he founded Periscope Management in 2007. 

 

JAN SKRAPAC 
CHIEF FINANCIAL OFFICER 

Jan combines his Bachelor of commerce with a high level of industry experience. Jan’s previous roles include General Manager of Grape Expectations, Director and chairman of the Great Southern wine producers association, General manager of Plantagenet Wines, CFO of Lionel Samson & Son, Accountant at Cape Mentelle and Small business Specialists at ANZ Bank. Jan lives in Perth and is married with two young boys who keep him on his toes! 

 

KIM O’HARA 
PERISCOPE DIRECTOR

Kim’s career has been devoted to acquiring the finer points of wine industry sales and working for some of Australia’s leading businesses. She has developed enduring industry contacts and relationships and is a well- respected colleague in the Australian wine industry. Kim spearheads the Periscope sales team and assists our winery partners with their national distribution and direct wholesale, as well as brand marketing and management. Kim lives in Melbourne and is married, with a teenage daughter and son. 

 

MICHELLE MURNANE 
PERISCOPE & THE WINE DISTILLERY DIRECTOR

Michelle has exceptionally strong organisational skills and attention to detail. Early in her career, Michelle worked with one of Western Australia’s leading wineries in the roles of Hospitality administrator, local trade representative and functions manager. She then changed course to work in the mining sector, where she retained the roles of Assistant site manager, Projects manager and Operations support officer. Michelle has a great passion and enthusiasm, combined with a broad wine industry and marketing knowledge. Michelle lives in the Southwest with her husband in the region that she loves. 

 

ANDREW NANKERVIS

SALES REPRESENTATIVE

From the age of 17, Andrew has worked in the Australian Wine Landscape in every aspect of the industry. Including account management, sales, marketing, production, and distribution. Working his way up through the ranks as Tucker Seabrook and Fine Wine Partners. His passion for the wine industry and deep understanding of the markets dynamics, including how to navigate the market, coupled with his Graduate Diploma in Business majoring in Marketing gives him the skills and background to develop strategies to ensure success and high engagement for both brands and customers alike.

 



STEVE NANKERVIS
SALES REPRESENTATIVE 

Stephen’s distinguished career has provided him with a deep understanding of, and vast experience in wine sales and distribution. Holding a Bachelor of Business, majoring in Marketing, Stephen has serviced over one hundred brands throughout his career. From Victorian State Manager to National Account Manager for one of Australia’s leading distributors, to Director of his own distribution company, Stephen’s expertise in these areas made him a natural fit for Periscope Management.

 



STUART BARCLAY
SALES REPRESENTATIVE

Stuart Barclay is a senior wine industry executive and advisor with over 30 years’ experience across international market development, retail, e-commerce, and export strategy. He holds a Master’s in Business Management (Agricultural Industries) and has held senior leadership and buying roles with Wine Australia, Woolworths Liquor Group, Cellarmasters, and leading direct-to-consumer wine businesses. Stuart specialises in international market development, route-to-market strategy, and portfolio architecture, aligning pricing, margin, and brand positioning across trade, DTC, and export channels. He brings a practical, data-driven approach grounded in deep insight into retailer expectations, distributor economics, and consumer behaviour, helping businesses scale with discipline and long-term focus.

 

PIERRE-ADRIEN BRUNET
SALES REPRESENTATIVE

Originally from the Cognac region of France, Pierre commenced his career in the wine industry in Bordeaux. After a few years working in Shanghai building his network, he founded his consultancy firm “Your Wine Rep Korea Ltd”.

Pierre is currently based in Seoul, South Korea where he continues to pursue his passion for working with like-minded businesses in the wine industry.

 


CELIA XU
CHINESE SALES AND MARKETING

Earned a master’s degree in International Management from the University of Worcester, UK, and obtained the WSET Level 2 certification, with over 16 years of experience in the Australian wine trade. Started a career in London and gained international trade experience in food procurement and sales at a Korean enterprise. Since 2011, has focused on introducing premium Australian wines to the Chinese market, connecting fine Australian wineries with Chinese partners based on an in-depth understanding of Australian wine regions and the Chinese market. Based in Guangdong, integrates Eastern and Western business perspectives, while promoting sales and services, also prioritizes brand value and long-term market development, and acts as a dedicated industry consultant and market bridge between the two sides.

 



AMANDA XU
CHINESE SALES AND MARKETING

Holds a Master’s degree in Accounting and a WSET Level 2 certification, with over a decade of experience working alongside wineries across Australia in production, accounting, marketing, and cellar door sales. She has led export logistics for Periscope’s winery partners to key global markets including China, Japan, Korea, Malaysia, Singapore, the USA, and Europe, with strong expertise in regulatory compliance, certifications, and logistics. Combining commercial insight with practical wine knowledge, and drawing on her perspective as a Chinese professional based in Perth, she connects Australian wineries with international markets, with a recent focus on the Chinese market.



ROSE BYRON
DIRECTOR

In addition to ensuring the smooth running of Periscope Management, Rose can assist your business in researching and writing grants, ensuring that the criteria is met to give your business the best chance of success. Trademarks are also an important, but often overlooked, aspect of your label and intellectual property. Rose can provide you with the necessary assistance required to ensure that your labels and branding are adequately protected both in Australia and overseas. 

 

SARAH ASTROMSKY 
ADMINISTRATION & LOGISTICS COORDINATOR 

Sarah manages the ‘engine room’ of the business. From the order process, facilitating the movement of a product from its point of sale to the hands of the customer. Sarah ensures that the logistics flow, consisting of transportation, warehousing, packaging, and handling, and the service flow including customs clearance, insurance, supervision, and stock and order management is carried out seamlessly. 

 

SANJANA PATEL 
DIGITAL MARKETING

Sanjana holds a Master’s in advertising from RMIT University. Sanjana has gained vast experience in all aspects of digital marketing within industries such as finance, human resources, education, and hospitality. Sanjana’s expertise in designing digital marketing and strategies but she is also passionate about the digital space and continues to stay abreast of the latest technologies and initiatives.